Sustainable, biodegradable, low voc, eco-friendly. Complex terms, all now household words thanks to both the modern environmental movement and brand marketers. Climate change has given rise to more than our thermostats. It has also created […]
The Agency of Now
The Care Challenge
How do you attract UNESCO, The UN Womens’ Leader Forum, and TED while changing lives globally? You issue a challenge. Sanofi’s stealth innovations team asked for help to shape early thinking around a nurse community, […]
Making Connections at Mirren Live 2015
In early May, the Digitas Health LifeBrands new business team headed up to NYC to attend Mirren’s 2015 new business conference. Walking out of the elevators into the main gathering area, you could hear the […]
Why Your Agency Needs Fewer Project Managers and More Producers
Is it better to police a creative team or be part of one? Are you wondering why your agency’s workflow process is broken, or why it’s so hard to get great work out the door? Maybe […]
Thapar Named Healthcare Jury President, 2015 Spikes Asia Festival
As entries open across all categories for the 2015 Spikes Asia Festival of Creativity, the festival has today announced the names of the industry leaders set to head the juries. Read more… This article […]
How can we help?
Digitas Health is a creative agency purpose-built to connect health and wellness brands with peoples’ desire to make healthy, confident choices for themselves and for their loved ones. We call this “Helping not Selling.”
Welcome to tea and crumpets
After seven short years in the New York office, I packed my bags and joined the growing team in London. So I traded the subway for the tube. Here is what it looks like every day. […]
“Mobilegeddon” and What You Need to Know
Mobilegeddon has arrived. Don’t worry. The world won’t stop turning, but if you are a brand marketer with a Web presence that is critical to your business, you may want to read this carefully. For […]
“What you call love was invented by guys like me…to sell nylons.” Don Draper
The Mad Men television show has been universally applauded for its obsessive attention to detail. The clothes, styling and sets were historically correct and the props, right down to Don’s cigarette pack, were authentic. Most […]
FDA to Require Electronic Submissions
This week the FDA issued a new draft guidance on Providing Regulatory Submission in Electronic and Non-Electronic Format—Promotional Labeling and Advertising Materials for Human Prescription Drugs Guidance for Industry. The guidance only affects submissions of […]