Digitas Health is a creative agency purpose-built to connect health and wellness brands with peoples’ desire to make healthy, confident choices for themselves and for their loved ones. We call this “Helping not Selling.”
The Agency of Now
Welcome to tea and crumpets
After seven short years in the New York office, I packed my bags and joined the growing team in London. So I traded the subway for the tube. Here is what it looks like every day. […]
“Mobilegeddon” and What You Need to Know
Mobilegeddon has arrived. Don’t worry. The world won’t stop turning, but if you are a brand marketer with a Web presence that is critical to your business, you may want to read this carefully. For […]
“What you call love was invented by guys like me…to sell nylons.” Don Draper
The Mad Men television show has been universally applauded for its obsessive attention to detail. The clothes, styling and sets were historically correct and the props, right down to Don’s cigarette pack, were authentic. Most […]
FDA to Require Electronic Submissions
This week the FDA issued a new draft guidance on Providing Regulatory Submission in Electronic and Non-Electronic Format—Promotional Labeling and Advertising Materials for Human Prescription Drugs Guidance for Industry. The guidance only affects submissions of […]
Apple Watch App Store Opens
If you are one of the early ones who got your pre-order in during the wee hours of the morning on launch day, you are anxiously awaiting the arrival of your new Apple Watch via […]
A Brief ESC into Eddie’s Social Committee
You enter a dimly lit room. As you cross the threshold, you’re handed a mobile device and directed to stand over a luminescent circle on the floor, facing the curved video screen taking up an […]
Center city motoring
Ever since I was a little girl, I always associated Center City with “where you go to work.” I’d tag along with my Mom or Grandmom, visiting their places of work at Philadelphia Family Court […]
The Seven Deadly Sins of Our Digital Evolution: Reflections from SXSW 2015
Scary thought—machines are rewiring our neural pathways, driving the transitional phase in our part-cyber, part-human evolution. In this new Age of Enlightenment, we are all digital sinners. Maybe your sin is laziness, lust for the next […]
SXSW Interactive: 3 Key Takeaways
Anyone who attended this year’s SXSW Interactive Festival knows that information overload is a calculated side effect of the many meet-ups, demonstrations, and mind-blowing panels. To help you digest, here are three themes that echoed […]